CLIENT: Stonewall - FIFA Kiss
In protest of the Qatar World Cup, before the knockout stages, we teamed up with LGBTQIA+ charity Stonewall to create an alternative FIFA game celebration featuring two players kissing.
It was featured in a load of places, was Stonewall's best performing campaign of the year and was seen over a million times in a weekend.
Oh and this then happened. We cannot confirm or deny that Korea’s Cho Gue Seung and Lee Kang saw Stonewall's video. 🤪